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URFC & RSL Partner With KAGR To Drive Club Innovation
Thursday, Mar 14, 2024, 01:54 PM SANDY, UTAH — Today, Utah Royals FC (National Women’s Soccer League) / Real Salt Lake (Major League Soccer) and KAGR (Kraft Analytics Group), a leading sports technology and analytics company, announced a multi-year partnership to accelerate the Utah soccer properties’ joint data-first approach to growing soccer fandom in Utah. KAGR[…]
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NCAA Partners With KAGR (Kraft Analytics Group) to Innovate Fan Experience With New Data and Insights
FOR IMMEDIATE RELEASE: January 10, 2024 MEDIA CONTACT: Anisha Chakrabarti: anishac@thekraftgroup.com NCAA PARTNERS WITH KAGR (KRAFT ANALYTICS GROUP) TO INNOVATE FAN EXPERIENCE WITH NEW DATA AND INSIGHTS The collaboration will build one of the largest college sports fan databases in the country. FOXBOROUGH, Mass. — Today, the NCAA and KAGR, a leading sports data technology[…]
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Timberwolves, Lynx and KAGR Extend Partnership to Create Transformative Growth and Double Fanbase Over Next Five Years
FOR IMMEDIATE RELEASE Tuesday, September 12, 2023 Timberwolves, Lynx and KAGR Extend Partnership to Create Transformative Growth and Double Fanbase Over Next Five Years KAGR CEO Jessica Gelman will support analytic and consulting efforts with an emphasis on the exponential growth of women’s athletics Minneapolis-St. Paul – Today, the Minnesota Timberwolves and Lynx proudly[…]
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Tepper Sports & Entertainment Partners with Industry Leader KAGR (Kraft Analytics Group) to Enrich Fan Experience with New Data and Analytics Capabilities
Tepper Sports & Entertainment Partners with Industry Leader KAGR (Kraft Analytics Group) to Enrich Fan Experience with New Data and Analytics Capabilities Focus will be on technology platform, centralized data warehouse, and strategy services Charlotte, NC – Tepper Sports & Entertainment (TSE) and KAGR (Kraft Analytics Group), today announced a multi-year agreement to innovate in[…]
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NASCAR and Kraft Analytics Group (KAGR) Announce Multi-Year Partnership Extension
Focus on Innovation and Enhancing the Fan Experience Will Include New Ticketing Partner RFP Process Daytona Beach, Fla. / Foxborough, Mass. (June 8, 2023) – NASCAR and Kraft Analytics Group (KAGR), a leading technology and consulting services firm within sports and entertainment, today announced the renewal and extension of their groundbreaking partnership. The multi-year commitment[…]
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Los Angeles Rams Team Up with Industry Leader Kraft Analytics Group to Accelerate Data and Analytics Capabilities
Los Angeles – The Los Angeles Rams and Kraft Analytics Group (KAGR), today announced a multi-year agreement to innovate in data and analytics to better capture, understand and engage fans and partners, both in the Los Angeles market and beyond. The KAGR data platform will empower the Rams by using foundational data management, data warehousing,[…]
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HBSE Announces KAGR Partnership to Drive Business Analytics Strategy
Harris Blitzer Sports & Entertainment (HBSE) and data management and analytics leader Kraft Analytics Group (KAGR) have announced a multi-year partnership to accelerate the collection of customer information across three HBSE properties: the Philadelphia 76ers, the New Jersey Devils and leading venue Prudential Center in Newark, New Jersey. KAGR will help improve HBSE’s data strategy and[…]
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The Kraft Group Is Spinning off the Patriots’ Analytics Tech as a Startup
Gelman, formerly VP of customer marketing and strategy at the Kraft Sports Group, is now CEO of KAGR, the Kraft Analytics Group, a Kraft Group subsidiary that is going to market with the business intelligence technology she helped build for the New England Patriots ownership. The Krafts’ KAGR (the name is a play on CAGR,[…]
